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Simone Gerber
PORTFOLIO

"HIRE EXCEPTIONAL" AD CAMPAIGN
Role: Writer, Director, Producer, Strategist
Facing a dismal job market and an oversaturation in traditional methods of standing out as a candidate, I came up with a Hail-Mary idea for getting the attention of my target audience: hiring managers. I developed the idea and wrote the script in a day, and myself and my team produced the video in one week. Paired with a carefully-written LinkedIn post, the video organically garnered over 5,000 impressions in a matter of days.
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